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X-WR-CALDESC:Events for Nevada SBDC
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DTSTART;TZID=America/Los_Angeles:20210707T173000
DTEND;TZID=America/Los_Angeles:20210707T193000
DTSTAMP:20210618T172034Z
CREATED:20210618T170143Z
LAST-MODIFIED:20210618T172034Z
UID:10000390-1625679000-1625686200@nevadasbdc.org
SUMMARY:Costing\, Pricing and Breakeven
DESCRIPTION:This webinar is hosted by Northern Nevada SCORE. \nAttaching a fair and accurate price tag to your products and services can be a tricky balancing act. It should come as no surprise that many business owners have an ongoing struggle with setting their pricing strategies. This workshop will help you develop your pricing strategy for your product or service using market research\, pricing models\, and other pricing techniques. It will also help you determine if your prices are working for you in achieving break-even profitability. \nThere will be a $15 fee for this webinar. \n 
URL:https://nevadasbdc.org/event/costing-pricing-and-breakeven-2/
LOCATION:ONLINE\, STATEWIDE\, NV\, United States
CATEGORIES:Marketing/Sales,Webinar
ORGANIZER;CN="SCORE Northern NV":MAILTO:scorennv@gmail.com
GEO:38.8026097;-116.419389
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DTSTART;TZID=America/Los_Angeles:20210714T110000
DTEND;TZID=America/Los_Angeles:20210714T120000
DTSTAMP:20210505T233025Z
CREATED:20210505T230444Z
LAST-MODIFIED:20210505T233025Z
UID:10000372-1626260400-1626264000@nevadasbdc.org
SUMMARY:Creating Your Most Profitable Marketing Strategy
DESCRIPTION:In this session\, we will talk about how to build a marketing funnel for your business to grow relationships with your audience and generate more sales. If you are planning to have a presence on Shop Made in Nevada\, this will be a great chance to learn how to leverage that presence to create more revenue and traffic. Even if you have no plans to use Shop Made in Nevada\, you will discover how to build more sales\, referrals\, and loyalty from your audience. Having a lead retention strategy is critical to have a profitable business! We will examine how to drive every conversation forward with the right calls to action to make your marketing efforts more efficient and effective. Mapping out your marketing strategy now will give you a leg up on the other side of this pandemic! \nPresented by Melissa Forziat. Melissa Forziat is a Southern California-based marketer\, speaker\, consultant\, and author. She teaches small businesses how to market on a budget and helps them execute their marketing strategies\, in addition to working with business organizations to train their trainers. She offers keynotes\, presentations\, workshops\, and webinars\, and her national and international speaking schedule has taken her as far as New Zealand! To date\, she has delivered over 120 workshops and webinars to thousands of attendees. \nMelissa is the author of the free eBook Small Business Marketing on a Budget and former Board President of Ventures nonprofit. \n \n  \nFunded in part through a Cooperative Agreement with the U.S. Small Business Administration.
URL:https://nevadasbdc.org/event/creating-your-most-profitable-marketing-strategy/
LOCATION:ONLINE\, STATEWIDE\, NV\, United States
CATEGORIES:Digital Marketing,Marketing/Sales,Webinar
ORGANIZER;CN="Nevada SBDC":MAILTO:training@nevadasbdc.org
GEO:38.8026097;-116.419389
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DTSTART;TZID=America/Los_Angeles:20210715T090000
DTEND;TZID=America/Los_Angeles:20210715T100000
DTSTAMP:20210506T183009Z
CREATED:20210506T183009Z
LAST-MODIFIED:20210506T183009Z
UID:10000115-1626339600-1626343200@nevadasbdc.org
SUMMARY:Digital KLT (English Version)
DESCRIPTION:Understanding and learning how to build\, know\, like\, and trust is one of the most important skills small businesses need to successfully attract clients and build relationships. \nThis presentation will provide an overview of KLT\, intergenerational communications\, social media\, and the sales process. It will help participants understand: \n\nWhat is KLT?\nThe generations and their relationship with technology\nHow they use technology and social media to express themselves\nGenerational differences in communication etiquette\nThe connection between generational differences in communication\, decision making\, and how it relates to the sales process.\n\nMaria C. Hall is a business coach\, entrepreneur\, and former sales executive. She worked over 15 years in the insurance industry where she owned and operated her agency and served as a consultant for Allstate. Her work with entrepreneurs began when she partnered with a local chamber to develop a series of workshops and programs designed to assist businesses with the start-up process. As a business advisor/coach\, she specializes in sales training\, strategic planning\, cash flow analysis\, marketing\, pricing strategy\, employee engagement\, and conflict management. \nMs. Hall graduated from the Rochester Institute of Technology with a B.S. in Business Administration and a minor in Marketing. She is a professional Path Certified Coach\, Licensed Trainer\, National Training Team Member\, and a Certified Startup Expert-Top 6 Business Coach. A native of Havana\, Cuba\, she speaks fluent Spanish. A self-described personality assessment and generations junkie\, she loves reading leadership development and business books in her spare time as well as cooking\, doing yoga and anything beach related. \n \nFunded in part through a Cooperative Agreement with the U.S. Small Business Administration.
URL:https://nevadasbdc.org/event/digital-klt-english-version/
LOCATION:ONLINE\, STATEWIDE\, NV\, United States
CATEGORIES:Digital Marketing,Marketing/Sales,Webinar
ORGANIZER;CN="Nevada SBDC":MAILTO:training@nevadasbdc.org
GEO:38.8026097;-116.419389
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DTSTART;TZID=America/Los_Angeles:20210729T090000
DTEND;TZID=America/Los_Angeles:20210729T100000
DTSTAMP:20210506T191340Z
CREATED:20210506T190939Z
LAST-MODIFIED:20210506T191340Z
UID:10000117-1627549200-1627552800@nevadasbdc.org
SUMMARY:Customer Sales Process
DESCRIPTION:Finding and retaining customers is one of the biggest challenges small businesses face. Many businesses believe it is about “luck” or “being good at sales” but it works best when you have a system in place to guide the process. \nThis presentation will provide an overview of the sales process\, the importance of building client relationships and sales. It will help participants understand: \n\nWhat is the Customer Sales Process?\nHow to build a customer journey map\nIdentify areas for automation\nIdentify key points of communication with the client\nHow to integrate with your marketing and social media strategy\n\nMaria C. Hall is a business coach\, entrepreneur\, and former sales executive. She worked over 15 years in the insurance industry where she owned and operated her agency and served as a consultant for Allstate. Her work with entrepreneurs began when she partnered with a local chamber to develop a series of workshops and programs designed to assist businesses with the start-up process. As a business advisor/coach\, she specializes in sales training\, strategic planning\, cash flow analysis\, marketing\, pricing strategy\, employee engagement\, and conflict management. \nMs. Hall graduated from  the Rochester Institute of Technology with a B.S. in Business Administration and a minor in Marketing. She is a Professional Path Certified Coach\, Licensed Trainer\, National Training Team Member\, and a Certified Startup Expert-Top 6 Business Coach. A native of Havana\, Cuba\, she speaks fluent Spanish. A self-described personality assessment and generations junkie\, she loves reading leadership development and business books in her spare time as well as cooking\, doing yoga and anything beach related. \nFunded in part through a Cooperative Agreement with the U.S. Small Business Administration.
URL:https://nevadasbdc.org/event/customer-sales-process/
LOCATION:ONLINE\, STATEWIDE\, NV\, United States
CATEGORIES:Marketing/Sales,Webinar
ORGANIZER;CN="Nevada SBDC":MAILTO:training@nevadasbdc.org
GEO:38.8026097;-116.419389
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