Defining Your Product Advantage: What Sets You Apart
2026-05-16 11:00 - 12:00 (America/Los_Angeles) | 814 S. 3rd St, 814 S. 3rd Street, Las Vegas, 89101, United States
What sets your business apart from competitors? This training workshop will help you identify and communicate your unique value proposition. You will explore what differentiates your business, target customer needs, and learn how to position your business in a competitive landscape.
Rachel Gomez joins Nevada SBDC with 20 years of experience in executive recruitment, corporate talent acquisition, HR Consulting, and as a small business owner. Her most recent experiences have been in supporting our Las Vegas small business community. She has worked on a national level with consumer brand leaders, non-profit organizations, and in the arts and entertainment industry. As a small business owner for over 14 years, Rachel understands the necessary planning required to stay in compliance and strategize for growth, while utilizing modern technology to streamline processes, increase productivity and expand on branding and marketing efforts.

SBRC | Building Business Credit
2026-05-21 10:30 - 11:30 | Vegas Chamber, 70 E. Bonneville Ave, Las Vegas, 89101, United States
Learn how to establish and strengthen business credit to better position your company for financing, growth, and vendor relationships. This session covers what lenders look for, common pitfalls to avoid, and steps you can take right away.

Healthcare: Pitfalls of Managing Your Practice
2026-05-26 07:00 - 08:00 | ONLINE, STATEWIDE, NV, United States
This training focuses on the real-world challenges of running a healthcare practice once the doors are open. Participants will unpack the myths of insurance reimbursement and gain a clearer understanding of cash flow, payer systems, and financial sustainability. The session also explores the operational and management realities that are rarely taught in business school. Attendees will learn to identify common structural and financial pitfalls that destabilize practices. This training is designed to help providers avoid costly mistakes and build stronger, more resilient operations. It is ideal for practice owners and clinicians navigating the complexities of management and growth.

Duke Nishimura, BS ME/AE, MBA, LEAN, CVC
Duke’s experience includes serial entrepreneurship launching 21 companies, CEO of 9 international companies in healthcare, biotech, and emerging technologies. Duke serves as strategic consultant for 25 years to C-Suites of over 400 public and private health systems, hospitals, group practices, private practices, and government healthcare administrations of the U.S., Canada, and Japan. Duke’s businesses include a global healthcare company with over 120 clinics in 24 countries, 129 articles in peer-reviewed medical/scientific journals, 29 Randomized Controlled Trials, and ongoing clinical trials with over 200,000 patients obtaining over 90% success rates among severe chronic patients. Other businesses include a practice management company for orthopedic and neurosurgical practices with 50% higher reimbursement rates over industry standards; Provider of CME/CNE/CEU programs for medical professionals and insurance industries; and Speaker at various international, national, and regional medical, scientific, and healthcare conferences. Duke has established over 60 clinics in 12 states as joint ventures through corporate clinics. Duke currently merged several technology companies into a single entity focused on Emerging Technologies as solutions for global issues. Some of these solutions include the High-G Loss of Consciousness Training program mandatory for all fighter pilots in the U.S. Air Force, Corps Fit Industrial Medicine Program and Academy for 34,000 and 12,000 personnel units, and industrial medicine programs for the U.S. Veterans Administration, Canadian Royal Forces, Japan Firefighters, and multiple Fortune 100 companies. Duke also gives back to the small business community working with the Nevada SBDC, College of Business, University of Nevada, Reno as a Business Advisor focused on healthcare, biotech, sciences, engineering, technologies, global businesses, strategic finance, mergers & acquisitions, and scalable IPs. Duke brings a no-nonsense, real-world, strategic consulting approach to his clients, peers, and colleagues. His life motto is, “When was the last time you did something for the first time in your life?”, his business view is, “‘Think outside The Box’? What Box?”, and his life outlook is that he has never met a stranger.

Business Licensing Info Session
2026-05-28 11:00 - 12:00, 2026-06-25 11:00 - 12:00, 2026-07-30 11:00 - 12:00, 2026-08-27 11:00 - 12:00 | 2250 N Las Vegas Blvd, 2250 N Las Vegas Blvd, North Las Vegas, 89030, United States
Starting a business in Nevada? Join our free info-sessions to learn the step by step process to get your business licensed and legally operating. You will learn how to choose the right business structure, required local and state licenses, where to apply and how, common fees and timelines, and tools and resources for your business journey.

Sesiones Informativas: Licencias De Negocios
2026-05-28 12:00 - 13:00, 2026-06-25 12:00 - 13:00, 2026-07-30 12:00 - 13:00, 2026-08-27 12:00 - 13:00 | 2250 N Las Vegas Blvd, 2250 N Las Vegas Blvd, North Las Vegas, 89030, United States
¿Estás por empezar tu negocio en Nevada?
Únete a nuestra sesión informativa gratuita para conocer el proceso paso a paso para obtener tus licencias y operar legalmente.
Aprenderás sobre:

Cómo elegir la estructura correcta (LLC, propietario único, etc.)
Licencias locales y estatales requeridas
Dónde y cómo aplicar
Costos comunes y tiempos de espera
Herramientas y recursos para ayudarte a crecer

Business Blueprint with Nevada SBDC - Spanish
2026-05-28 17:30 - 18:30, 2026-10-07 17:30 - 18:30 | ONLINE, STATEWIDE, NV, United States
Lanza tu negocio con claridad y confianza en Business Blueprint con Nevada SBDC. Esta clase interactiva te guiará a través de las decisiones esenciales que todo emprendedor debe tomar antes de invertir tiempo o dinero. Explorarás el problema que tu negocio resuelve, identificarás a tus clientes ideales, evaluarás a tu competencia y mapearás el entorno de tu industria. La sesión se centra en la aplicación en el mundo real; ayudándote a evaluar la viabilidad de tu idea y a entender lo que se necesitará para tener éxito. Espera salir con una visión más clara, próximos pasos accionables y una base más sólida para tu camino empresarial.

Miriam Yamileth Perez Aguilar es una profesional con formación en el área de negocios. Obtuvo su Licenciatura en Comercio Internacional, con especialidad en Sistemas de Calidad, en una universidad en México. Posteriormente, obtuvo una Maestría en Liderazgo Organizacional en Our Lady of the Lake University, en San Antonio, Texas.

Cuenta con experiencia en administración de empresas en diferentes industrias, incluyendo manufactura automotriz, instituciones educativas y organizaciones sin fines de lucro. A lo largo de su trayectoria, ha trabajado en áreas como coordinación financiera, recursos humanos y dirección de programas.

A Yamileth le motivan los retos y el servicio a la comunidad. Además, es propietaria de heladerías en México, lo que le permite mantener una conexión directa con el emprendimiento y los negocios.

How to Engage Your Customers in the Age of AI
2026-06-01 15:00 - 17:00 | 8400 W. Sunset Rd #300, 8400 W Sunset Rd #300, Las Vegas, NV, 89113, United States
This session is targeted toward small to medium size businesses looking to leverage AI in their marketing to increase customer engagement. We will share practical tips and workflows you can immediately use in your own business, to do more with less, and without a dedicated marketing team.
Sahar Arshad is a serial entrepreneur dedicated to turning AI into real-world advantage for businesses. With over 10+ years in AI, multiple award-winning product launches, and recognized leadership in data and innovation. More information can be found here: https://www.linkedin.com/in/sahararshad
Ning Zhang is a founder and marketing executive with experience helping businesses achieve marketing success at some of the largest social platforms. Prior to OnVibe, he led teams at Facebook, TikTok, and Google helping businesses achieve business goals on each platform. More info here: https://www.linkedin.com/in/ningzhang5

Nevada APEX Accelerator overview, plus “Defense Production Act (DPA) Title III”
2026-06-03 10:00 - 11:00 | ONLINE, STATEWIDE, NV, United States
The virtual presentation, which is presented at no charge, is designed for Nevada for-profit businesses, especially the small businesses, that are interested in selling their goods and/or services in the public sector (or government-related sector). Within the Nevada Governor’s Office of Economic Development (GOED), State of Nevada, the Nevada APEX Accelerator provides free government-related procurement technical assistance to established Nevada for-profit businesses. Aside from webinars, the Nevada APEX Accelerator provides other no-charge service offerings to its official clients who have been accepted into the program after completing a Client Questionnaire Form for consideration.
Regarding the APEX Accelerator [formerly known as the Nevada Procurement Technical Assistance Center (PTAC)] (note: see the updated webpage at https://goed.nv.gov/programs-incentives/procurement-assistance-outreach/ to become a client and follow us on the updated LinkedIn profile at https://www.linkedin.com): This APEX Accelerator is funded in part through a cooperative agreement with the Department of Defense.
Regarding the Nevada SBDC: The Nevada SBDC is funded in part through a Cooperative Agreement with the U.S. Small Business Administration. All services are extended to the public on a non-discriminatory basis. Reasonable accommodations for persons with mental or physical disabilities will be made if requested at least two weeks in advance. Contact the Nevada SBDC State Office at (800) 240-7094 to make arrangements. SBA cannot endorse any products, opinions or services of any external parties or activities.

Business Blueprint with Nevada SBDC
2026-06-09 17:30 - 18:30 | ONLINE, STATEWIDE, NV, United States
Launch your business with clarity and confidence in Business Blueprint with Nevada SBDC. This interactive class will guide you through the essential decisions every entrepreneur must make before investing time or money. You’ll explore the problem your business solves, pinpoint your ideal customers, assess your competition, and map out your industry environment. The session focuses on real-world application; helping you evaluate the viability of your idea and understand what it will take to succeed. Expect to leave with a sharper vision, actionable next steps, and a stronger foundation for your business journey.

Kelli Kelly once sailed away on a tallship, cooked on dive boats in the Bahamas, worked her way up through corporate coffee, and ultimately earned an Associate’s in the Culinary Arts and a Bachelor’s in Organization and Project Management. After moving to Fallon, Nevada, Kelli found her calling in local and regional food systems while working at a farm-to-table restaurant. She was inspired to work with local farmers, ranchers, and value-added producers to promote sustainable agriculture and advocate for eating seasonally and within the foodshed. Kelli serves as the Agriculture and Food Systems Business Advisor for the Nevada Small Business Development Center housed at the Churchill Entrepreneur Development Association and is pursuing a Master’s Degree in Urban Leadership at the University of Nevada, Las Vegas. Kelli is an avid reader, a policy wonk, a slurper of dumplings, and a proud “person of the bean”

2024 Nevada Small Business Development Center State Star
President/Vice President/Secretary, Emerge NV
Member, Governor’s Council for Food Security
2019-2020 Chair, Nevada Farms Conference
Member, NevadaGrown Board of Directors
Member, Western Nevada College–Specialty Crop Institute Advisory Committee
Member, Northern Nevada Food Security Coalition
Member, Churchill County School District Career & Technical Education Advisory Committee
Member, Fallon Youth Club Board of Directors

Time To Find Your Dream BAIL Team - Panel Discussion with a Banker, Accountant, Insurance Agent, and Legal Team
2026-06-11 10:30 - 11:30 | Vegas Chamber, 70 E. Bonneville Ave, Las Vegas, 89101, United States
Training Description: Building on December’s Build Your Dream Team masterclass, this panel discussion takes a deeper dive into the key advisors every growing business needs: a Banker, Accountant, Insurance Agent, and Legal team. Learn when to engage each expert, what questions to ask, and how a strong BAIL team helps you grow strategically while protecting your business.

Nevada APEX Accelerator overview, plus “Resources for Veteran-Owned Businesses”
2026-06-17 10:00 - 11:00 | ONLINE, STATEWIDE, NV, United States

From Busy to Profitable: The Math Behind a Sustainable Medical Practice
2026-07-14 12:00 - 13:00 | ONLINE, STATEWIDE, NV, United States
Know your numbers: visits, pricing, and profit targets that drive decisions

This webinar will focus on helping providers understand exactly what it takes to breakeven, generate income, and make informed decisions around pricing and patient volume.

Dereck Barrett is a business advisor and entrepreneur with over 20 years of experience in business planning, financing, and growth strategy. After graduating from the University of Nevada, Reno, he began his career in banking sales, earning national recognition as a top performer.
In 2004, he co-founded and financed his first physical therapy clinic in Southern California. Later he and his wife returned to Reno, purchased a commercial building and started another physical therapy clinic. Dereck expanded the practice to multiple clinics locations and was the market leader before selling his majority interest.
While expanding the practice, Dereck became a commercial real estate broker and has worked in that capacity for the last 7yrs.
He attributes his life’s professional success to entrepreneurship and sincerely loves helping guide entrepreneurs through the challenges of launching, financing, and scaling their companies.

POSTPONED - AI Day: Practical Tools for Small Business
2026-07-16 10:30 - 16:30 | Tulloch Business Building, College of Business at the University of Nevada, Reno, 1664 N. Virginia St., Reno, 89557, United States
POSTPONED
Thursday, July 16 | 10:30 AM – 4:30 PM
Location: Tulloch Business Building Room 211 at the University of Nevada, Reno
Cost: Free

Join Nevada SBDC for a full day of learning, networking, and hands-on exploration of the artificial intelligence tools that are helping small businesses work smarter, move faster, and turn ideas into action.This event is designed for entrepreneurs, small business owners, students, advisors, and community partners who want practical, real-world ways to use AI. Whether you are looking to improve your marketing, automate repetitive tasks, build a simple website, organize customer information, generate new ideas, or better understand what AI means for your business, AI Day will give you takeaways you can start using right away.
The day begins with the national America’s SBDC AI Day Livestream, featuring expert conversations, small business success stories, student project highlights, and a featured speaker on the future of AI and small business.
In the afternoon, attendees will shift from learning to building during a beginner-friendly Lovable Vibe-Coding Hackathon. No coding experience is required. Participants will use plain-English prompts to create simple AI-powered business tools, websites, landing pages, forms, dashboards, and prototypes.
Come for the ideas. Stay for the community. Leave with something you actually built.
What to Expect
Attendees will have the opportunity to:

Network with entrepreneurs, business owners, students, advisors, and innovation partners from across Nevada
Watch live sessions from the America’s SBDC AI Day Summit
Learn how AI is changing small business marketing, operations, customer service, and product development
Enjoy lunch while connecting with Nevada’s entrepreneurial community
Participate in a hands-on Lovable vibe-coding hackathon
Build a simple prototype, landing page, intake form, workflow, or AI-powered business tool
Learn how Nevada SBDC can support your next steps after the event

Who Should Attend
This event is a great fit for:

Small business owners curious about AI
Entrepreneurs looking for practical tools to save time or grow
Students interested in AI, entrepreneurship, and innovation
Non-technical founders who want to prototype ideas quickly
Community partners supporting Nevada’s business ecosystem
Anyone who wants to better understand how AI can be used in real businesses

You do not need coding experience or a technical background to participate.
Event Schedule

10:30 – 11:00 AM | Check-In, Coffee & Networking
Guests arrive, check in, grab coffee, and meet fellow entrepreneurs, small business owners, students, advisors, and community partners.
11:00 AM – 1:00 PM | America’s SBDC AI Day Livestream
Attendees will watch the national America’s SBDC AI Day Livestream featuring:

Opening remarks
AI Transforming Main Street: Small Business Panel
Student Project Highlights
Featured Speaker: AI & the Future of Small Business — An Outside Perspective
Closing remarks

1:00 – 1:45 PM | Lunch & Networking
Lunch is provided. Attendees will have time to connect with fellow entrepreneurs, advisors, students, and local innovation partners.
1:45 – 2:00 PM | Local Welcome Back: What Can You Build Today?
Nevada SBDC will frame the afternoon around practical AI use cases for small businesses, including marketing, automation, customer intake, websites, internal workflows, and simple business tools.
This short session will help attendees think about what they want to build during the hackathon.
2:00 – 2:15 PM | Lovable Hackathon Orientation
Participants will be introduced to the beginner-friendly Lovable vibe-coding hackathon.
No coding experience is required. Attendees will use plain-English prompts to turn a business idea into a working prototype.
2:15 – 4:15 PM | Lovable Vibe-Coding Hackathon
Participants will roll up their sleeves and build an AI-powered business tool using simple prompts instead of traditional coding.
Attendees may work individually or in small teams, with support available throughout the session.
Example projects could include:

A landing page for a new product or service
A customer intake form
A lead capture page
A quote, booking, or FAQ tool
An internal workflow or dashboard
A prototype for a new business idea
A simple website for a business, event, or campaign

4:15 – 4:30 PM | Show & Tell, Wrap-Up & Next Steps
Volunteers will share what they created during the hackathon.
The day will close with next steps, Nevada SBDC advising resources, and practical ways attendees can continue using AI in their businesses.
What You’ll Leave With
By the end of AI Day, attendees will leave with:

A better understanding of how AI is being used by small businesses
Practical ideas for applying AI to marketing, operations, customer service, and product development
Hands-on experience using Lovable to create a working prototype
New connections across Nevada’s entrepreneurial community
Clear next steps for continuing to build with support from Nevada SBDC

About the Lovable Vibe-Coding Hackathon
Vibe coding is a new way to build digital tools using natural language prompts instead of traditional code.
During the hackathon, participants will use Lovable to create simple prototypes, websites, workflows, and business tools. The goal is not to build something perfect. The goal is to learn what is possible, experiment with new tools, and leave with something tangible that can be improved after the event.
This session is designed for beginners, non-technical founders, and anyone who wants to explore how AI can help turn business ideas into working prototypes.
Cost
This event is free to attend.
Space may be limited, and registration is encouraged.
Register Today
Join Nevada SBDC on Thursday, July 16, at the Tulloch Business Building at the University of Nevada, Reno for a full day of AI learning, networking, and hands-on building.
Explore what AI can do for your business — and leave with something you built yourself.

Rising Leaders: Amplifying Your Communication Skills for Business Growth
2026-07-23 12:00 - 13:00 | ONLINE, STATEWIDE, NV, United States
Just starting out or ready to level up? This webinar is built for entrepreneurs like you — whether you’re a team of one or leading your first few hires.
Growing your business takes more than a great idea. It takes the right skills — both the hard skills that keep your operation running and the soft skills that build trust, inspire people, and help you lead with confidence. This session is designed to help you develop both, so you can step into leadership with clarity and purpose.
You’ll walk away with practical tools you can use right away to strengthen how you communicate, solve problems, and build the kind of credibility that helps your business grow.
What You’ll Learn:

Communication that drives results — Master communication, one of the most valuable soft skills for any entrepreneur. Learn to adapt your message for clients, team members— and build alignment even without formal authority.
Developing the people around you — Whether you manage employees, contractors, or collaborators, discover how to build accountability, encourage ownership, and earn trust through everyday interactions.
Building your visibility and credibility — Your reputation is your brand. Learn to demonstrate value through outcomes and build the professional relationships that fuel growing your business long-term.

Jamie Morlock, Client Development Director at The Omnia Group, is usually out on the front lines — attending events and meeting new faces. She works with organizations to tackle hiring, retention, and team development, and build cultures, using Omnia’s behavioral and cognitive assessments as the foundation.

Meta Small Business Community Accelerator
2026-07-29 08:30 - 11:00 | Renowned Events, 61 W Utah Ave Ste 141, Las Vegas, 89102, United States
On July 29, Meta will host a free AI training event for Las Vegas entrepreneurs. This session offers practical ways to use AI and Meta’s business tools to improve marketing, streamline operations, and connect with customers. Attendees will also have the opportunity to network and experience interactive demonstrations of Meta’s AI wearable glasses. Register today to enter our raffle to win a free pair of Meta AI glasses!

What You’ll Learn:
– How AI can support business growth
– Practical applications for marketing and customer engagement
– Tools to improve efficiency and productivity
– Ways to leverage Meta’s platforms and resources
– Emerging technology trends impacting small businesses

Event Agenda
– 8:30 AM – 9:30 AM: Networking & Interactive AI Glasses Demos
– 9:30 AM – 11:00 AM: Community Accelerator AI Training Workshop

Location
Renowned Events | 61 W Utah Ave Ste 141, Las Vegas, NV 89102

Cost
Free (Registration Required)
https://metaaitraininglasvegas.splashthat.com

Run the Practice, Don’t Let It Run You: Building Your Operating System from Day One
2026-08-18 12:00 - 13:00 | ONLINE, STATEWIDE, NV, United States
How to build policies, hire the right staff, create culture, and turn it into a competitive advantage.

This webinar will center on building the internal structure of the practice via the policy and procedures, hiring, onboarding, and creating a culture that drives consistency, retention, and ultimately growth.

Dereck Barrett is a business advisor and entrepreneur with over 20 years of experience in business planning, financing, and growth strategy. After graduating from the University of Nevada, Reno, he began his career in banking sales, earning national recognition as a top performer.
In 2004, he co-founded and financed his first physical therapy clinic in Southern California. Later he and his wife returned to Reno, purchased a commercial building and started another physical therapy clinic. Dereck expanded the practice to multiple clinics locations and was the market leader before selling his majority interest.
While expanding the practice, Dereck became a commercial real estate broker and has worked in that capacity for the last 7yrs.
He attributes his life’s professional success to entrepreneurship and sincerely loves helping guide entrepreneurs through the challenges of launching, financing, and scaling their companies.

Navigating Food Business Insurance
2026-09-23 12:00 - 13:00 | ONLINE, STATEWIDE, NV, United States
This webinar will cover key elements of navigating insurance for your food industry business. Topics will include:

Essential Insurance Policies

Product Liability
Property
Business Interruption

Risk Scenarios and Real-World Examples

B. David Cisneros, ARM

Director, Risk & Insurance Professional Studies, University of Nevada, Reno | College of Business
Director of Risk Management, IGT
Director of Risk Management, Oracle Corporation
Food Service Risk Manager, Guckenheimer Enterprises, Inc
Insurance Claims Professional | Workers’ Compensation and Casualty

Construction 1.0 Workshop
2026-10-07 17:00 - 18:30 | 8400 W. Sunset Rd #300, 8400 W Sunset Rd #300, Las Vegas, NV, 89113, United States
Join the Nevada SBDC, in collaboration with UNLV’s Office of Economic Development, and the Nevada State Contractors Board, for a dynamic, in-person, 5-week course designed to guide you through the construction industry. Gain essential insights into crucial construction business topics and receive a step-by-step walkthrough of the Nevada State Contractors Board application process. This course offers a unique opportunity to connect with industry professionals, access expert support, and utilize resources to help you secure your contractor’s license. Don’t miss out on this chance to build a successful future in construction!

With over 25 years of experience in finance and banking, I have spent several years supporting entrepreneurs, particularly in the construction industry, as they establish and expand their businesses. My deep industry knowledge, combined with proficiency in Spanish and strong communication skills, allows me to provide expert guidance on business formation and operations. Passionate about addressing the misinformation often faced by small businesses, I am committed to educating entrepreneurs on effective strategies for success.

Session #1
2026-10-07
5:00 PM
– 6:30 PM (PDT)

Session #2
2026-10-14
5:00 PM
– 6:30 PM (PDT)

Session #3
2026-10-21
5:00 PM
– 6:30 PM (PDT)

Session #4
2026-10-28
5:00 PM
– 6:30 PM (PDT)

Session #5
2026-11-04
5:00 PM
– 6:30 PM (PST)

Construction 2.0 Workshop
2026-10-08 17:00 - 18:30 | 8400 W. Sunset Rd #300, 8400 W Sunset Rd #300, Las Vegas, NV, 89113, United States
Join the Nevada SBDC, in collaboration with UNLV’s Office of Economic Development, and the Nevada State Contractors Board, for an empowering 5-week, in-person course dedicated to construction marketing! This program covers essential strategies for winning contracts, establishing a strong marketing foundation, and creating impactful capability statements. Learn directly from seasoned professionals, connect with experienced contractors, and benefit from expert guidance from business advisors. Don’t miss this opportunity to sharpen your skills, expand your network, and gain the tools to elevate your contracting business!
With over 25 years of experience in finance and banking, I have spent several years supporting entrepreneurs, particularly in the construction industry, as they establish and expand their businesses. My deep industry knowledge, combined with proficiency in Spanish and strong communication skills, allows me to provide expert guidance on business formation and operations. Passionate about addressing the misinformation often faced by small businesses, I am committed to educating entrepreneurs on effective strategies for success.

Session #1
2026-10-08
5:00 PM
– 6:30 PM (PDT)

Session #2
2026-10-15
5:00 PM
– 6:30 PM (PDT)

Session #3
2026-10-22
5:00 PM
– 6:30 PM (PDT)

Session #4
2026-10-29
5:00 PM
– 6:30 PM (PDT)

Session #5
2026-11-05
5:00 PM
– 6:30 PM (PST)

Social Media Strategy That Works: Choosing the Right Platforms, Reaching the Right Customers, and Scaling Your Content
2026-10-15 12:00 - 13:00 | ONLINE, STATEWIDE, NV, United States
Social media platforms are not one-size-fits-all, making it essential for small business owners to understand where to invest their time and marketing efforts. In this webinar, you will learn how to identify which social media platforms best align with your business goals, target audience, and growth strategy. We will explore the most effective built-in marketing and audience targeting tools available across today’s leading social platforms, along with practical strategies for reaching your ideal customers. You will also learn how to create content in bulk, saving you precious time and energy and ensuring your social media accounts stay active and consistent. Attendees will walk away with a clear framework for prioritizing the right social media platforms, identifying and targeting their ideal customers, leveraging platform-specific marketing tools, creating content in batches for greater efficiency, and developing a sustainable social media strategy that supports long-term business growth. Register today and gain the knowledge and confidence to make smarter social media marketing decisions that produce measurable results.
Amanda Elliott is a small business advisor with the Nevada SBDC and Executive Director of the Nevada Outdoor Business Coalition. She specializes in the outdoor industry, marketing, and branding. Outside of working with clients, she thrives on learning new things and taking part in professional development opportunities. Since moving to Nevada, Amanda has emphasized participating in public speaking events to further the Nevada SBDC’s mission and lift up entrepreneurs. In her personal life, she is an outdoor enthusiast and spends her time hiking and rock climbing out in Red Rock NCA.
