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Social Media Strategy That Works: Choosing the Right Platforms, Reaching the Right Customers, and Scaling Your Content

October 15 @ 12:00 pm - 1:00 pm


Social media platforms are not one-size-fits-all, making it essential for small business owners to understand where to invest their time and marketing efforts. In this webinar, you will learn how to identify which social media platforms best align with your business goals, target audience, and growth strategy. We will explore the most effective built-in marketing and audience targeting tools available across today’s leading social platforms, along with practical strategies for reaching your ideal customers. You will also learn how to create content in bulk, saving you precious time and energy and ensuring your social media accounts stay active and consistent. Attendees will walk away with a clear framework for prioritizing the right social media platforms, identifying and targeting their ideal customers, leveraging platform-specific marketing tools, creating content in batches for greater efficiency, and developing a sustainable social media strategy that supports long-term business growth. Register today and gain the knowledge and confidence to make smarter social media marketing decisions that produce measurable results.

Amanda Elliott is a small business advisor with the Nevada SBDC and Executive Director of the Nevada Outdoor Business Coalition. She specializes in the outdoor industry, marketing, and branding. Outside of working with clients, she thrives on learning new things and taking part in professional development opportunities. Since moving to Nevada, Amanda has emphasized participating in public speaking events to further the Nevada SBDC’s mission and lift up entrepreneurs. In her personal life, she is an outdoor enthusiast and spends her time hiking and rock climbing out in Red Rock NCA.

SBA logo with privacy verbiage

Funded in part through a Cooperative Agreement with the U.S. Small Business
Administration. All opinions, conclusions, and/or recommendations expressed herein
are those of the author(s) and do not necessarily reflect the views of the SBA.
Reasonable accommodations for persons with disabilities will be made if requested at
least two weeks in advance. SBDC services are provided in a nondiscriminatory way
to all legal residents and citizens in the United States. This training event is supported
by federal taxpayer funds. By registering, I certify that I am legally authorized to
receive services funded by U.S. taxpayer dollars, in accordance with applicable
federal law and Executive Order 14218 ‘Ending Taxpayer Subsidization of Open
Borders’ (February 19, 2025)

REGISTER

Details

Date:
October 15
Time:
12:00 pm - 1:00 pm
Event Categories:
, ,
Registration website:
https://nsbdc.ecenterdirect.com/events/5111

Venue

ONLINE
STATEWIDE, NV United States

Organizer

Nevada SBDC
Phone
(800) 240-7094
Email
training@nevadasbdc.org
View Organizer Website
Funded in part through a Cooperative Agreement with the U.S. Small Business Administration. All opinions, conclusions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. SBDC services are provided in a nondiscriminatory way to all legal residents and citizens in the United States. Nevada SBDC training events are supported by federal taxpayer funds. By registering, I certify that I am legally authorized to receive services funded by U.S. taxpayer dollars, in accordance with applicable federal law and Executive Order 14218 ‘Ending Taxpayer Subsidization of Open Borders’ (February 19, 2025).